Hi guys.
Welcome to this session.
So in this session we'll see how we can use Google Gemini to create a complete marketing funnel.
So when you look at a marketing funnel there are different parts to it.
Right.
So the first part is going to be setting up the target audience okay.
So you need to have a specific target audience clearly defined whom you're going to target to sell your
products and services.
Then comes a lead magnet.
A lead magnet is basically any kind of service or any kind of information, which you're providing free
of cost to your customers in exchange for their contact details like their name and email address.
Then what you have to also create is a landing page, a landing page where they're going to find the
lead magnet.
They will see the all the information, and they will provide their name and email address in exchange
for the lead magnet, the free offer.
And apart from that, what you also require an email sequence, which is a sequence of emails which
you send to them to nurture your users, to convert them eventually to take your products and services.
So we'll see.
Now all of these which you can create with the help of Google Gemini tool.
Okay.
So we saw in the previous videos that we can define our target audience.
So we can continue with that.
If you have already been following the videos.
Otherwise we'll have to give a specific prompt to define our target audience first.
Then we can go ahead and create the lead magnet.
Now for the lead magnet, let's look at what are the different types of lead magnets available which
can be suitable for our kind of business.
So for that you can use Google Gemini to provide or give it a prompt specifically.
So let's say we are saying that we can create a list of all possible lead magnets I can create for my
audience.
So now Google Gemini will give you different types of options.
So you can create a free ebook or a checklist or a template webinar recording you can provide or a case
study infographics.
There are various options which you can take from this.
Now we are going to pick one of these or couple of days to create a optimized particular landing page.
Okay.
So let's create a particular lead magnet of a book.
So let's say we are creating an e-book.
So now the tool is going to create the e-book for us.
Now once you have the e-book you can convert this.
You can go to Canva.
You can put it on the Canva and create an e-book template, use it from there and put it on Canva.
And then create the e-book for yourself, which you can then share with your customers.
Another option can be let's say you want to create a particular checklist.
Okay, so now the tool can create the checklist for us as well in this particular manner.
And then we can use the checklist over here.
And we can convert that into a PDF through possibly Canva.
And you can use that as a lead magnet to get contact information of your users.
Okay.
So now that we have created the lead magnet.
Next comes the next stage which is going to be the landing page.
Now for using the landing page as well, we can use the copywriting framework we had seen in the previous
videos where we can ask Google Gemini to create a landing page for a buyer persona where I'm selling,
let's say, a paid ads course.
Use the framework.
Let's say we're using the framework, which is Aida, and we'll ask Google Gemini to provide a headline
Subheadline and all the elements of the optimized copy.
So this is going to be the landing page where the lead magnet will be will be placed.
And now people will reach this landing page.
They will see the free lead magnet.
They will take it.
They will download it in exchange for their contact information.
So you can see now it has created that wherein we have the attention.
Okay.
Desire, interest and action components of Aida copying copywriting framework being used out here.
So this is going to be the landing page which we have created, which we can now create this with.
Okay.
If you want to use any other copywriting framework you can do that as well.
Okay.
So you have all those options as well to build your landing page as per your business requirements.
And then finally are going to be the email sequence.
So you can use this specific prompt wherein you can ask Google Gemini to create five different email
sequence for for an email marketing campaign, which you want to run and reach out to your users for
selling your products and services.
You can give it in this manner.
So now it is going to give us those emails specifically which you can send out.
You can make it specific, wherein you can start with the welcome email, then some content value adding
emails and then maybe a converting email, which you can give.
So here it is giving us similar kind of information.
So power of paid advertising, creating effective copies, measuring your paid advertising success and
then enrolling.
So this is pretty good.
This is exactly what we wanted the sequence to be.
So this is going to be the email sequence.
So now you can see we have all the components of a specific marketing funnel created right here with
the help of Google Gemini.
Okay.
So now that you have all the four components of it, you just need to transfer these onto your website.
Okay.
Build this out and you are ready to launch your marketing funnel to bring your leads in and then convert
them and provide them your products and services.
I hope this makes sense.
You understand the whole process now, and you're able to execute this as well and build your own marketing
funnels with the help of Google Gemini.
Thank you so much guys for listening in to this and I will see you in the next video.