1 00:00:02,160 --> 00:00:02,720 Hi guys. 2 00:00:02,720 --> 00:00:03,800 Welcome to this session. 3 00:00:03,800 --> 00:00:09,600 In this session we'll see how we can make use of the Gemini tool for advertising for Facebook ads. 4 00:00:09,600 --> 00:00:13,800 The different things which we can do on the platform with the help of this particular tool. 5 00:00:14,000 --> 00:00:19,960 So let's start with looking at creating a Facebook ad for a specific product, which we're trying to 6 00:00:19,960 --> 00:00:22,280 sell to a specific target audience. 7 00:00:25,160 --> 00:00:27,240 So we can give it in this manner, right. 8 00:00:27,360 --> 00:00:28,520 Facebook ad. 9 00:00:30,840 --> 00:00:34,600 About selling running shoes. 10 00:00:41,080 --> 00:00:43,520 For athletes. 11 00:00:50,440 --> 00:01:00,000 Include you can say call to action okay features benefits of the product okay. 12 00:01:00,400 --> 00:01:01,510 We can also say. 13 00:01:05,350 --> 00:01:06,910 Price is thousand. 14 00:01:07,710 --> 00:01:08,110 Okay. 15 00:01:09,230 --> 00:01:10,910 And okay. 16 00:01:11,150 --> 00:01:14,510 Define the audience. 17 00:01:14,510 --> 00:01:15,190 Targeting. 18 00:01:17,350 --> 00:01:18,110 Budget. 19 00:01:21,550 --> 00:01:22,710 Location. 20 00:01:22,870 --> 00:01:24,550 We can giving specific information. 21 00:01:24,550 --> 00:01:28,830 Location is let's say location is India okay. 22 00:01:29,110 --> 00:01:30,190 We are talking about that. 23 00:01:30,550 --> 00:01:38,310 Uh, also suggest placement targeting websites where the ads can be shown. 24 00:01:38,630 --> 00:01:38,870 Okay. 25 00:01:38,910 --> 00:01:42,470 So these are all the things which I require specifically for running the ads. 26 00:01:42,590 --> 00:01:45,750 So which I can now ask the tool to provide us with. 27 00:01:45,790 --> 00:01:51,110 So it's going to go ahead and write the Facebook ad for this particular product for the buyer persona 28 00:01:51,110 --> 00:01:53,070 which we are looking at right now. 29 00:01:54,350 --> 00:01:55,750 So let's have a look at this. 30 00:01:56,990 --> 00:01:58,750 So it's now giving us the ad copy. 31 00:01:58,790 --> 00:01:59,030 Okay. 32 00:01:59,030 --> 00:02:02,470 The headline image body which is giving us the price is 1000. 33 00:02:02,510 --> 00:02:04,030 Audience targeting is choosing is. 34 00:02:04,030 --> 00:02:07,110 This daily budget can be at 100 to ₹200. 35 00:02:07,310 --> 00:02:09,270 Placement websites are given out here. 36 00:02:09,510 --> 00:02:15,790 Okay, so now to build further on this, we can say that, uh, provide all the different types of audiences. 37 00:02:22,550 --> 00:02:26,550 What type of audience targeting. 38 00:02:29,630 --> 00:02:30,710 Would be suitable. 39 00:02:33,990 --> 00:02:35,230 For this product. 40 00:02:38,070 --> 00:02:38,550 Okay. 41 00:02:38,590 --> 00:02:39,750 We can mention that. 42 00:02:40,870 --> 00:02:44,310 So now it's going to give us all the interest categories behaviors okay. 43 00:02:44,350 --> 00:02:49,110 These are all the type of audiences which we are able to target on the Facebook ads platform. 44 00:02:49,350 --> 00:02:49,790 Right. 45 00:02:49,950 --> 00:02:54,750 Uh, apart from this, we can also ask it what kind of ads will really work for this product. 46 00:03:04,940 --> 00:03:06,780 And our campaigns. 47 00:03:09,180 --> 00:03:12,940 We can create for this column. 48 00:03:13,180 --> 00:03:15,540 So now we're asking for campaign types. 49 00:03:15,580 --> 00:03:20,020 AD types, which is going to really work for this particular kind of product. 50 00:03:20,020 --> 00:03:21,460 So it's giving me that idea. 51 00:03:21,460 --> 00:03:25,220 So image ads are really good because it's a shoe which we are trying to sell. 52 00:03:25,260 --> 00:03:27,820 So it's prioritizing in that manner okay. 53 00:03:27,860 --> 00:03:32,380 We do ads Carousal ads can be working out really well for us over here. 54 00:03:32,620 --> 00:03:33,100 Okay. 55 00:03:33,140 --> 00:03:35,380 So we can ask for that information as well. 56 00:03:36,500 --> 00:03:40,540 Apart from that, you can also ask for uh, variations of ads. 57 00:03:40,540 --> 00:03:45,940 So when we come to the ad creation part, you can be very specific if, uh, the character limits for 58 00:03:45,940 --> 00:03:48,700 headlines, descriptions, which you can ask for it as well. 59 00:04:11,940 --> 00:04:17,580 You can give it in this manner five primary text with 100 character limit characters. 60 00:04:20,460 --> 00:04:23,500 So now it's going to write those ten headlines for us. 61 00:04:23,940 --> 00:04:24,380 Okay. 62 00:04:24,820 --> 00:04:26,300 In this manner primary text. 63 00:04:26,660 --> 00:04:26,900 Okay. 64 00:04:26,940 --> 00:04:28,780 And the headlines are also provided. 65 00:04:28,980 --> 00:04:36,460 So this way we can get a lot of different options, but specifically with respect to Facebook ads campaign 66 00:04:36,460 --> 00:04:38,740 creation, which we can get from the tool. 67 00:04:38,780 --> 00:04:43,260 You can look at the campaign structure, campaign types, audience targeting budget. 68 00:04:43,500 --> 00:04:43,900 Okay. 69 00:04:43,940 --> 00:04:46,740 Different types of ad types which you want to create. 70 00:04:46,900 --> 00:04:49,460 All those suggestions you can get from the tool. 71 00:04:49,780 --> 00:04:50,700 I hope this makes sense. 72 00:04:50,700 --> 00:04:55,940 You understand now how you can build out your campaigns, Facebook ads, campaign strategies as well 73 00:04:55,940 --> 00:04:57,220 with the help of this tool. 74 00:04:57,460 --> 00:05:02,540 Thank you so much, guys for listening in to this session, and I will see you in the next video.