Hi guys.
Welcome to this session.
So in this session we'll do a case study around seeing how we can generate these Facebook and Google
ads specifically types with the help of ChatGPT.
So in the previous video we talked about the case that we can use ChatGPT to generate some Facebook
ads and Google ads, specifically, uh, headlines and descriptions, which we can sell as a service
on different platforms.
So that is what we are going to see as an example here practically.
So let's see first on Fiverr as well that what kind of services people are giving around this particular
thing.
So if you see on Fiverr you go and you look for let's say Facebook ad copy, you will see there are
a lot of services which people are providing right now.
As you can see, this person is helping with writing a catchy Facebook ad copy that sells.
So if you see here, this person is already doing that, getting a good rating out of it as well.
So this is already a service which people are providing, where people can write Facebook ads for any
kind of clients and businesses.
So the same thing, which you can do as well, where you can generate these ad copies with the help
of ChatGPT.
So we're going to see two different specific prompts, which we're going to use one for generating ads
for Facebook.
And the other one can be for a Google ad.
Okay.
So let's have a look at this.
So we are using a particular prompt over here which is for Facebook right here.
So you can also go ahead and make use of this if you want to as the prompt.
So wherein we are asking ChatGPT to write a Facebook ad to sell my product so we can mention our product
or service out here to my buyer persona so we can give the target audience also here and now we are
giving some specific requirements of the ad, which is I want the tool to provide the primary text.
So the primary text is a part of the ad which you have to provide.
Headlines.
Link description is the place where you give more description about the product, and also a CTA phrase,
which is a call to action phrase, something like buy now.
Shop now.
Register today.
Sign up today.
So I want the ChatGPT tool to provide that as well when they create the ad copy.
Apart from that, I'm also asking the tool to make the ad exciting and show a sense of urgency in the
language, the choice of words they are going to use.
So let's see how this works.
So first we are going to define the service.
So let's say I am into a business of selling running shoes specifically to people who are into physical
activity or sports.
So I'm going to say write a Facebook ad to sell my running shoes to my buyer persona.
So I'm saying that to.
People who are in.
Were interested in physical activity.
So now I've given the buyer persona.
My target audience.
I have told what product I am selling.
Now I want the tool to generate the Facebook ad around this, based on the kind of specifics I have
given to it.
So let's have a look at this case.
So now the tool is going to go ahead and look at the particular information which I've asked for.
And now it's generating.
You can see the headline it has given over here.
Specifically the primary text is provided with an emoji as well.
It's giving which is really great headline also.
So we have asked to make the ad exciting.
So last chance to get the perfect running shoes which shows sense of urgency over here.
Link description is also given.
I also asked for a CTA phrase so they have asked given a shop now.
So like this I have the ad created over here.
Now if I want I can ask it to create few more similar like these as well.
Which I can then share it with my client as well without any problem, and they can make use of it as
well on in their ads and their advertising.
So now you can see it's creating the different types of ads based on the same thing, which we have
given the specifics which we have provided.
So this is one way where we are generating a Facebook ads for our clients, which we can share with
them.
The second one is going to be for a Google ad.
So let's have a look at this.
So in case of the Google ad again we have to define the service.
So we are saying running shoes once again.
To my target audience.
So my target audience is.
To people who are interested in physical activities.
is.
Here again, I'm being very specific about the headline.
So I need 15 headlines with 30 characters each for descriptions with 90 characters each.
I'm also asking it to provide an exclamation in the description which we can, which we can use.
Also asking for a CTA, a call to action phrase out here to be added.
And I'm asking the tool to make the add something like this.
The tone should be like asking a question, and we're asking a question to the audience and showcase
benefits of the product.
So these are some particular specifics I've asked to add in the ad creation.
So let's have a look at this as well.
So now it will create the ads for us.
So you can see it's creating the 30 headlines okay.
And then the descriptions which are 90 characters each it is creating over here.
And then it is giving the particular CTA phrase as well.
So the question see, it's asked giving the question ready for your best run yet?
Want to run faster?
Comfort and durability in every step.
Okay, are you ready to upgrade your run?
Searching for a perfect fit?
Okay, so asking a question like this and then the CTA phrase also it provides which is shop now.
So now I have the Google ad also generated in this particular manner.
I hope this makes sense.
You're able to understand how we can generate specific ads with any platform for that matter.
This is we are just taking an example of Google and Meta specifically.
But there are other platforms as well, like Microsoft ads or LinkedIn ads you want to generate.
In the same manner, you can generate ads for other platforms also and share that.
Give that as a service to your clients and generate revenue from there.
I hope this makes sense.
Thank you so much guys for listening into this and I will see you in the next video.