1 00:00:02,200 --> 00:00:02,720 Hi guys. 2 00:00:02,720 --> 00:00:03,720 Welcome to this session. 3 00:00:03,720 --> 00:00:09,800 In this session we'll see how we can create a very effective marketing funnel with the help of ChatGPT. 4 00:00:10,040 --> 00:00:16,760 So marketing funnels are going to be a series of steps which we take to bring customers to our particular 5 00:00:16,760 --> 00:00:18,800 page and make them convert. 6 00:00:18,800 --> 00:00:25,480 So this can involve creating a lead magnet and then having an email automation setup done so that we 7 00:00:25,480 --> 00:00:32,000 can nurture our users and then finally give them our offers, which they I would, we would want them 8 00:00:32,000 --> 00:00:32,680 to take up. 9 00:00:33,000 --> 00:00:40,040 So all this strategy building can take a lot of time, that what kind of lead magnets and email sequences 10 00:00:40,040 --> 00:00:41,320 which you need to provide. 11 00:00:41,320 --> 00:00:47,120 But now, with the help of ChatGPT, we can get these steps in place and then we can start building 12 00:00:47,120 --> 00:00:48,320 them one after the other. 13 00:00:49,120 --> 00:00:55,080 So let's have a look at this case, how we can have a basic steps of marketing funnel created for our 14 00:00:55,080 --> 00:00:55,920 businesses. 15 00:00:57,400 --> 00:01:02,320 So once we are on the ChatGPT, we can go ahead and give that prompt to it as well. 16 00:01:08,160 --> 00:01:10,040 And you can ask for specific steps. 17 00:01:23,640 --> 00:01:28,520 So now the ChatGPT will give us specific information regarding that. 18 00:01:28,560 --> 00:01:28,760 Okay. 19 00:01:28,800 --> 00:01:34,120 So which we can get over here like defining the audience map the customer journey okay. 20 00:01:34,160 --> 00:01:35,960 And then we can see different stages over here. 21 00:01:35,960 --> 00:01:37,120 Marketing funnels. 22 00:01:37,120 --> 00:01:40,600 So lead magnets creating lead magnets nurturing the strategies. 23 00:01:40,600 --> 00:01:45,840 You can see these all can be the steps one after the other which we can get out of here. 24 00:01:46,160 --> 00:01:52,760 Now looking at this now we can start building out these particular steps one by one going forward. 25 00:01:52,840 --> 00:01:55,840 So like for example, we can start working on defining the audience. 26 00:01:55,840 --> 00:02:02,120 So as we spoke multiple times before, also in the videos the target audience defining is the crucial 27 00:02:02,120 --> 00:02:02,960 part of it. 28 00:02:02,960 --> 00:02:07,120 So that has to be done creating buyer's persona map the customer's journey. 29 00:02:07,200 --> 00:02:13,480 So looking at the different stages of the customer's journey, which can be the awareness stage, consideration 30 00:02:13,480 --> 00:02:15,720 stage and decision making stage. 31 00:02:16,080 --> 00:02:16,480 Okay. 32 00:02:16,520 --> 00:02:19,640 And then we're developing content at every stage for it. 33 00:02:19,680 --> 00:02:20,160 Okay. 34 00:02:20,200 --> 00:02:22,320 Then we choose the marketing channels. 35 00:02:22,320 --> 00:02:27,960 So whether we are going to do SEO strategies or we are running paid ads or influencer partnerships, 36 00:02:28,200 --> 00:02:32,800 all those we can ponder on and we can decide which ones we want to go ahead with. 37 00:02:33,080 --> 00:02:40,360 And then finally we create the lead magnets, which can be a lead magnet is like a a value of information 38 00:02:40,360 --> 00:02:45,040 which you are sharing with your users in return for their contact details. 39 00:02:45,160 --> 00:02:51,320 So you must have seen this a lot on multiple websites, where people offer free e-book or downloads 40 00:02:51,360 --> 00:02:56,280 in exchange for the user's name and email address. 41 00:02:56,280 --> 00:03:00,840 So that can be a lead magnet, which we are trying to which we can create and provide. 42 00:03:01,160 --> 00:03:01,600 Okay. 43 00:03:01,640 --> 00:03:04,320 And then starts the email automation part. 44 00:03:04,360 --> 00:03:10,960 Email campaigns, which we are running where we send out a number of emails to our users who have joined 45 00:03:10,960 --> 00:03:17,480 our email list, and we try to nurture them and then finally bring them to the page where we give them 46 00:03:17,480 --> 00:03:18,080 the offer. 47 00:03:18,240 --> 00:03:22,240 We give them the offer of the product and which they are if they're interested, they can purchase. 48 00:03:22,520 --> 00:03:29,160 So this whole thing is a part of your marketing funnel, which also involves landing page optimizations, 49 00:03:29,160 --> 00:03:31,200 call to actions which has to be created. 50 00:03:31,360 --> 00:03:37,320 And then obviously going ahead and analyzing the performance, optimizing the performance as well. 51 00:03:37,520 --> 00:03:39,880 A lot of a B testing goes out in this. 52 00:03:39,880 --> 00:03:46,720 So you can see these are the ten steps which we can follow and then build out our whole marketing funnel. 53 00:03:47,320 --> 00:03:50,480 So this way we can have the structure in place. 54 00:03:50,480 --> 00:03:53,600 And then we can start working on each of these stages one by one. 55 00:03:53,880 --> 00:03:57,800 So in the next video guys we will move forward and pick up one of these. 56 00:03:57,840 --> 00:04:01,600 And we will see how we can create those as well for our business. 57 00:04:01,840 --> 00:04:06,600 I hope you understand how marketing funnels getting created with the help of ChatGPT. 58 00:04:06,880 --> 00:04:11,360 Thank you so much guys for listening in to this and I will see you in the next video.