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Hi guys.

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Welcome to this session.

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So in this session we wanted to see the third tool which you can use for optimizing subject lines for

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your email copies.

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So this tool can be used which helps to generate customized subject lines for us and which is going

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to be frizzy.

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So this is an AI tool with the help of which you can write better subject lines.

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This is going to use natural language generation models to uh, to.

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It uses data insights to generate millions of natural sounding copy variants for your subject lines.

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So the good part about Phrasee is that it's going to help in creating and discovering new, effective

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ad copies.

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Okay.

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Generates millions of human sounding variants, okay.

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It can personalize, uh, language models.

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It creates a lot of personalized language models for each of the customers you have got.

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Also, it will learn from the audiences how they respond and based on which it rebuilds the prediction

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model every time.

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So because of which, uh, it creates very customized, effective, um, responsive subject lines for

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your email copies.

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So to access this again you can go to their website over here where you can go ahead and use this particular

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service from this website.

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Okay.

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Um, ideally they have multiple things which is there.

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So the core platform is for content creation, then audience optimization and personalized campaigns

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which you can build out out here.

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So this is going to be another tool guys which can be really used over here for subject line optimization.

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I hope this makes sense.

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You understand this tool now and possibly can use this in your business and for your clients.

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Thank you so much guys for listening in to this and I will see you in the next video.