1 00:00:02,160 --> 00:00:02,680 Hi guys. 2 00:00:02,680 --> 00:00:03,760 Welcome to this session. 3 00:00:03,760 --> 00:00:08,520 In this session we'll see how we can build out a content calendar for us with the help of ChatGPT. 4 00:00:08,840 --> 00:00:15,440 So content calendar is basically a schedule of content which you plan to create over a period of time. 5 00:00:15,640 --> 00:00:20,680 So you build out a calendar wherein you plan out what type of content you would like to create on a 6 00:00:20,680 --> 00:00:23,920 regular basis and show it to your users. 7 00:00:23,920 --> 00:00:28,840 Target your customers so that you can generate leads and customers sales out of it. 8 00:00:28,840 --> 00:00:34,720 So you can build out a complete calendar, which will be over a period of time, wherein different types 9 00:00:34,720 --> 00:00:39,880 of content you will be creating on a regular basis, and you post on different social media platforms. 10 00:00:39,880 --> 00:00:45,840 When people see that, they you nurture your audience with the help of it, and you try to convert them 11 00:00:45,840 --> 00:00:47,440 into your customers. 12 00:00:47,440 --> 00:00:53,800 So this content calendar can we can also create with the help of ChatGPT and we can provide our information 13 00:00:53,800 --> 00:00:54,800 related to it. 14 00:00:55,000 --> 00:00:56,480 So let's have a look at this. 15 00:00:57,080 --> 00:00:59,880 So once you are on ChatGPT we can give it a prompt. 16 00:00:59,880 --> 00:01:03,280 Similar to that I create a content calendar. 17 00:01:13,620 --> 00:01:14,020 Okay. 18 00:01:14,260 --> 00:01:14,700 All right. 19 00:01:14,700 --> 00:01:22,180 And we can also ask it to ask us some follow up questions related to the kind of content calendar we 20 00:01:22,180 --> 00:01:23,540 wanted it to build. 21 00:01:45,140 --> 00:01:50,900 So now we are asking it to provide ask us ten follow up questions, which can give them complete information 22 00:01:50,900 --> 00:01:53,460 to create this particular column. 23 00:01:53,820 --> 00:01:54,260 Calendar. 24 00:01:54,300 --> 00:01:54,820 Content. 25 00:01:54,820 --> 00:01:55,340 Calendar. 26 00:01:56,620 --> 00:02:01,380 So now the ChatGPT will ask us those specific questions which we can have a look at. 27 00:02:01,620 --> 00:02:02,140 Okay. 28 00:02:02,180 --> 00:02:05,620 And then we can go ahead and answer those questions specifically. 29 00:02:06,740 --> 00:02:08,940 So the first question is forced topics. 30 00:02:09,100 --> 00:02:09,460 Okay. 31 00:02:09,500 --> 00:02:13,760 So so we can say the course topics are related to all of this. 32 00:02:17,080 --> 00:02:19,000 The second question is content type. 33 00:02:19,040 --> 00:02:22,400 Okay, so content type is going to be we are creating videos. 34 00:02:22,520 --> 00:02:25,800 We are creating let's say blog posts okay. 35 00:02:25,920 --> 00:02:28,040 Social media posts. 36 00:02:32,600 --> 00:02:34,280 Third question is target audience. 37 00:02:34,280 --> 00:02:36,560 Target audience are business owners? 38 00:02:40,000 --> 00:02:40,960 Posting frequency. 39 00:02:40,960 --> 00:02:43,920 We would like to post on a weekly basis. 40 00:02:46,560 --> 00:02:50,360 Preferred platforms will be we can say my website. 41 00:02:51,960 --> 00:02:55,000 Social media YouTube. 42 00:02:58,680 --> 00:02:59,840 Promotion strategy. 43 00:03:00,680 --> 00:03:02,640 Paid promotions which we want to do. 44 00:03:04,000 --> 00:03:06,760 Okay, so we are saying Google and Meta. 45 00:03:09,280 --> 00:03:11,280 Seven is key dates okay. 46 00:03:11,320 --> 00:03:12,040 So key dates. 47 00:03:12,040 --> 00:03:16,600 We are saying that any important dates or events which will launch dates okay. 48 00:03:16,920 --> 00:03:21,130 We highlight No special dates. 49 00:03:23,690 --> 00:03:28,010 It is call to actions, so we want them to go ahead and enroll. 50 00:03:28,050 --> 00:03:28,650 Sign up. 51 00:03:31,530 --> 00:03:32,730 For the courses. 52 00:03:37,850 --> 00:03:40,330 And then content goals okay. 53 00:03:40,490 --> 00:03:42,050 Which is the increase. 54 00:03:42,050 --> 00:03:42,610 Sign up. 55 00:03:42,610 --> 00:03:48,010 So the whole idea is to main idea of the content creation is to increase signups. 56 00:03:49,690 --> 00:03:53,930 And the last would be the existing resources okay. 57 00:03:59,170 --> 00:04:00,890 No existing resources. 58 00:04:02,290 --> 00:04:03,370 We are saying for now. 59 00:04:03,370 --> 00:04:08,930 So these are the answers which we have now for the follow up questions it has asked us, which I can 60 00:04:08,930 --> 00:04:10,250 provide now here. 61 00:04:13,850 --> 00:04:20,890 So based on this it is now going to create the whole information out okay. 62 00:04:20,930 --> 00:04:27,230 It's going to create the content particularly Ideally, the weekly content calendar will be given to 63 00:04:27,270 --> 00:04:28,110 us week one. 64 00:04:28,150 --> 00:04:29,870 What all things are we creating? 65 00:04:30,350 --> 00:04:33,390 Okay, so that is given to us a video blog post. 66 00:04:33,390 --> 00:04:34,310 Social media post. 67 00:04:34,350 --> 00:04:36,910 What it would be on what platform it would be. 68 00:04:37,070 --> 00:04:37,510 Okay. 69 00:04:37,550 --> 00:04:40,990 And we can see the call to action phrase as well on it. 70 00:04:41,550 --> 00:04:46,470 So this way we have now got a calendar built out on a weekly basis. 71 00:04:47,670 --> 00:04:53,430 As you can see is creating week over week what will be the type of content we are creating on different 72 00:04:53,430 --> 00:04:54,230 platforms. 73 00:04:54,390 --> 00:04:57,110 And now you can elaborate on this. 74 00:04:57,110 --> 00:04:59,030 So let's say for the video okay. 75 00:04:59,070 --> 00:05:06,150 So for the video which is for Google Ads Basics for business owners, I can ask ChatGPT to create a 76 00:05:06,190 --> 00:05:07,630 video script around that. 77 00:05:16,830 --> 00:05:19,790 So now it will create the video script for us okay. 78 00:05:19,830 --> 00:05:22,990 Giving us all the information the script needed in the presenter. 79 00:05:23,030 --> 00:05:25,630 Scene one all that we can get out here. 80 00:05:27,030 --> 00:05:34,090 Similarly, if I want, I can also ask it to create a blog post around top five mistakes to avoid in 81 00:05:34,090 --> 00:05:34,810 Google Ads. 82 00:05:51,250 --> 00:05:56,410 So now it's creating the blog post for us so you can see what is happening is, on one hand, the first 83 00:05:56,410 --> 00:06:01,890 step, which we did was we built out the content calendar that what will be the type of content we will 84 00:06:01,890 --> 00:06:04,890 be coming up with on a weekly basis. 85 00:06:04,890 --> 00:06:09,050 And now for each of them, I can also get the content generated as well. 86 00:06:09,090 --> 00:06:10,970 Okay, so I got the video script created. 87 00:06:10,970 --> 00:06:14,530 I got the blog post created on those specific topics. 88 00:06:14,650 --> 00:06:21,850 So this way guys, we can easily get our content calendar built out and then also build content eventually 89 00:06:21,850 --> 00:06:22,490 after that. 90 00:06:22,770 --> 00:06:23,730 I hope this makes sense. 91 00:06:23,730 --> 00:06:27,610 You understand how we are able to use this tool in different formats. 92 00:06:27,810 --> 00:06:32,170 Thank you so much guys for listening in to this and I will see you in the next video.