Hi guys.
Welcome to this session.
So in this session we wanted to talk about how we can use artificial intelligence for content automation.
So content automation tools can be used for that utilize AI and natural language processing to generate
content that began to grow in popularity.
So what is happening is with respect to artificial intelligence, also you can use in content automation
in different ways.
So let's have a look at all the different use cases of this in content automation.
So the AI tools can be used for writing landing pages, blog posts, social media captions, and more.
Okay, these can what we can do here is we can feed the AI tools with the specific keywords with which
you would want it to be, create the content, and then the AI tools will generate those particular
content with those SEO optimized keywords.
So it is going to analyze and learn from articles which you provide the keywords which you will give
and will create similar kind of comparable, unique, optimized content for you.
So there are various use cases of AI which can be happening in content marketing.
So the first is can we identify topics to write about.
So when you're doing content marketing you are looking for new ideas of to write content about.
And that is where the AI tool can be used.
There are n number of scenarios in which the AI tools can be useful.
Another is generating new content.
So it is going to also help you to come up with new content which you can write, generating that content
as well, writing the whole article, all that it can do as well for you.
Proofreading.
If you have already written a content which you have, it can help you in proofreading it.
Looking at the spelling and grammar issues.
Okay.
Apart from that, the tools, the AI tools can also create personalized content.
If suppose you have different audiences, different buyer personas whom you want to reach out to for
each of them.
It can generate a personalized content as well.
Apart from this, we can use the AI tools in content marketing for SEO strategies SEO recommendations.
Okay, any kind of, let's say articles, writing blog titles, SEO meta tags which you require for
all of that.
You can take help of these AI tools which can help you with it.
And apart from that, updating the content.
Let's say you have been writing content for a long time and now you have a lot of content already built.
It is always necessary that we should update that content on a regular basis.
That really helps to rank our websites higher on the search engine results pages.
So these are some of the use cases of AI which you will find in content marketing.
In the coming videos.
We'll see in practical these tools how you can apply them implement them in your content automation
section.
Thank you so much guys for listening in to this and I will see you in the next video.