1 00:00:02,480 --> 00:00:03,040 Hi guys. 2 00:00:03,040 --> 00:00:03,960 Welcome to this session. 3 00:00:03,960 --> 00:00:10,160 So in this session we'll see how we can build our own custom GPT for our own usage. 4 00:00:10,160 --> 00:00:15,320 So we spoke about custom GPT in the previous video as well where we spoke about the fact that custom 5 00:00:15,320 --> 00:00:21,520 GPT are certain specific GPT which can be created, which are specialized in a specific thing. 6 00:00:21,720 --> 00:00:25,960 So you can also build your own custom GPT on the platform. 7 00:00:25,960 --> 00:00:27,400 So let's have a look at this. 8 00:00:28,320 --> 00:00:32,880 So once you are on the ChatGPT platform we can go to explore GPT. 9 00:00:34,680 --> 00:00:41,680 And here you will get the option over here to create a new GPT yourself. 10 00:00:44,040 --> 00:00:45,720 So you can click on create button. 11 00:00:46,360 --> 00:00:49,480 And now you can start building out the GPT on the left hand side. 12 00:00:49,480 --> 00:00:50,720 And on the right hand side. 13 00:00:50,880 --> 00:00:53,600 You can see the preview of it as well. 14 00:00:53,800 --> 00:00:56,200 So here it says I'll help you build a new GPT. 15 00:00:56,240 --> 00:01:02,310 You can say something like make a creative who helps generate visuals for your products and so on and 16 00:01:02,310 --> 00:01:02,830 so forth. 17 00:01:03,030 --> 00:01:06,070 So it's clearly asking us, what would you like to make? 18 00:01:06,550 --> 00:01:08,270 So I'm going to give the information over here. 19 00:01:08,270 --> 00:01:13,350 So let's say I'm from digital marketing performance marketing running Google Ads for my clients. 20 00:01:13,350 --> 00:01:18,150 So I want to create a GPT which can help me optimize Google Ads campaigns. 21 00:01:38,190 --> 00:01:46,190 So once I provide this, ChatGPT is going to take that into consideration and then suggest some name 22 00:01:46,190 --> 00:01:47,110 for GPT. 23 00:01:47,430 --> 00:01:51,630 Also, it will suggest some profile image of GPT as well. 24 00:01:51,950 --> 00:01:53,270 So let's have a look at this. 25 00:01:57,910 --> 00:02:00,660 Is suggesting the name as Google Ads Optimizer. 26 00:02:00,660 --> 00:02:03,540 I'm saying this looks fine. 27 00:02:07,940 --> 00:02:13,300 And then it's going to also help me generate a profile picture for the Google Ads Optimizer, which 28 00:02:13,300 --> 00:02:15,300 we can use in our GPT. 29 00:02:18,580 --> 00:02:22,820 Once we have this, then we will have to add certain specifications to it. 30 00:02:22,820 --> 00:02:25,220 So now you can see the image has also been added. 31 00:02:25,220 --> 00:02:27,700 The GPT is getting created on the right hand side. 32 00:02:28,500 --> 00:02:28,860 Okay. 33 00:02:28,900 --> 00:02:31,180 And let's go to the configuration part. 34 00:02:31,860 --> 00:02:37,100 So the configuration part is where you actually go ahead and you can rename the GPT. 35 00:02:37,140 --> 00:02:38,660 Or you can give it a new name. 36 00:02:38,660 --> 00:02:43,300 So the naming of the GPT happens over here which you can customize as per your wish. 37 00:02:43,860 --> 00:02:50,780 Then the description of the GPT, a basic line one line description, and then the instructions of GPT, 38 00:02:50,900 --> 00:02:52,420 which you can see out here. 39 00:02:52,580 --> 00:02:56,460 So this is where you can define your GPT in a much better manner. 40 00:02:56,460 --> 00:02:59,450 So this is the information which it gives. 41 00:02:59,450 --> 00:03:04,730 So usually this information is also good enough which it can absolutely help with. 42 00:03:05,010 --> 00:03:05,450 Okay. 43 00:03:12,130 --> 00:03:16,330 You can also see it has it can also provide guidance on performance. 44 00:03:16,330 --> 00:03:18,450 Max all the latest things will be there. 45 00:03:18,770 --> 00:03:19,090 Okay. 46 00:03:19,130 --> 00:03:25,770 So if you want to add few things more to it you can do that also out here or else you can leave it as 47 00:03:25,810 --> 00:03:27,770 is okay in the future. 48 00:03:27,770 --> 00:03:32,650 If you see the responses are not so great, you can make those specifications by coming back to the 49 00:03:32,650 --> 00:03:33,810 instructions part. 50 00:03:38,130 --> 00:03:43,730 So let's say I want to also add over here that it can also help with. 51 00:03:51,330 --> 00:03:54,330 Demand and campaigns as well okay. 52 00:03:54,370 --> 00:03:55,810 So I'm just saving that also. 53 00:03:56,930 --> 00:04:00,720 So this is where you actually define the capabilities of this GPT. 54 00:04:00,840 --> 00:04:06,560 So it makes more sense that you add as specific information as you want so that the instructions are 55 00:04:06,560 --> 00:04:09,880 very clear and the capabilities are defined properly. 56 00:04:10,880 --> 00:04:14,160 The other things which you can give over here is uh knowledge. 57 00:04:14,320 --> 00:04:16,840 So in knowledge you can also provide certain files. 58 00:04:16,840 --> 00:04:20,880 So this can be additional information which you're giving from your own end. 59 00:04:20,880 --> 00:04:25,920 Because you are specialized in this field you will have a lot of data around it as well. 60 00:04:25,920 --> 00:04:28,280 So you can upload those files out here. 61 00:04:28,880 --> 00:04:31,600 So this will be in addition to ChatGPT. 62 00:04:32,120 --> 00:04:36,240 Personal knowledge about this particular field based on historical data. 63 00:04:36,280 --> 00:04:43,200 This is on additional data files which you are giving so that the GPT becomes all the more acute to 64 00:04:43,240 --> 00:04:45,120 answer any kind of queries. 65 00:04:45,960 --> 00:04:49,280 Once you provide the files, uh, this is again optional. 66 00:04:49,280 --> 00:04:52,600 You if you want, you can do so then the capabilities of GPT. 67 00:04:52,640 --> 00:04:57,080 So web search it will be able to do search on web uh canvas. 68 00:04:57,230 --> 00:04:58,750 it can use as well. 69 00:04:58,990 --> 00:05:00,990 Dall-E three image generation it can do. 70 00:05:01,190 --> 00:05:05,270 And also if you want it to generate code, you can take that off as well. 71 00:05:05,990 --> 00:05:11,430 So these are all the things which you're going to define in your GPT specifically. 72 00:05:12,670 --> 00:05:17,350 You also have an option to create new action if you want to do that. 73 00:05:17,950 --> 00:05:21,630 So here you can give any APIs specifically. 74 00:05:21,750 --> 00:05:23,070 You can choose the API. 75 00:05:23,110 --> 00:05:25,150 You can give the URL okay. 76 00:05:25,150 --> 00:05:28,790 You can define the you can authentications which you can give. 77 00:05:28,790 --> 00:05:33,870 So let's say you want to give a particular API key for a specific let's say a Spotify. 78 00:05:33,870 --> 00:05:36,870 You can give the API key and you can save that out here. 79 00:05:37,350 --> 00:05:45,750 So this also you can do and this will fully create your GPT which you are trying to build out here. 80 00:05:45,750 --> 00:05:47,590 And now you can create this. 81 00:05:47,590 --> 00:05:56,940 Let's say I'm doing it only for me for now and we can save it also eventually you also getting the option 82 00:05:56,940 --> 00:05:59,260 for a GPT store we had talked about earlier. 83 00:05:59,260 --> 00:06:04,780 So these are ones you also have an option to list your GPT on the GPT store. 84 00:06:05,020 --> 00:06:10,380 Okay, eventually OpenAI has plans to make it monetizable. 85 00:06:10,380 --> 00:06:15,860 So once they will apply a revenue share model on the GPT on their store. 86 00:06:16,020 --> 00:06:19,300 So you will be able to make revenue out of that as well. 87 00:06:19,820 --> 00:06:27,740 So now that the GPT has been created, let's go ahead and let's look at how we can use it further. 88 00:06:28,740 --> 00:06:31,300 So let's say I want to give it a particular scenario. 89 00:06:48,820 --> 00:06:55,500 So now I have given the particular query over here wherein the situation is that the search campaign 90 00:06:55,530 --> 00:06:56,530 has high CPA. 91 00:06:56,970 --> 00:07:00,850 Okay, so now we are looking at how we can reduce the CPA. 92 00:07:01,090 --> 00:07:02,970 So now you can see the ChatGPT. 93 00:07:03,250 --> 00:07:10,010 The custom GPT we have created is giving us all the suggestions, improve keyword targeting, optimize 94 00:07:10,050 --> 00:07:15,330 bidding strategy, improve ad copy and CTR, optimize the landing pages. 95 00:07:17,570 --> 00:07:19,890 Audience targeting refinements which we can do. 96 00:07:21,170 --> 00:07:25,730 And from my personal experience, these are all the practical things which we really do in the real 97 00:07:25,730 --> 00:07:29,970 life, uh, when we're managing campaigns for our clients. 98 00:07:31,050 --> 00:07:37,690 So this is going to be the process, guys, by through which you can go ahead and create a custom GPT 99 00:07:37,730 --> 00:07:38,650 for yourself. 100 00:07:38,810 --> 00:07:44,850 You also have an option over here to delete the GPT if you want to, or create a duplicate of it eventually 101 00:07:44,850 --> 00:07:45,570 in the future. 102 00:07:46,050 --> 00:07:47,370 I hope this makes sense. 103 00:07:47,370 --> 00:07:50,530 You will understand the concept of how to build custom GPT. 104 00:07:51,050 --> 00:07:55,370 Thank you so much guys for listening to this and I will see you in the next video.